From Identity to Ideation with Yunhao Song

Yunhao Song's journey, rooted in architecture and shaped by a childhood immersed in creativity, has cultivated a profound admiration for blending fine art and design. As an Industrial Designer, he strives to merge improvisation, exploration, and innovation to create transformative experiences. His method revolves around creative inquiry, engaging in dialogue and attentively listening to diverse perspectives to discover new paths.

Now part of Whipsaw, Yunhao applies his approach to shape products, strategies, brands, and experiences, customizing each project to its unique essence. Apart from design, he delves into photography, drawn to visual storytelling, enjoys narrative-rich video games, and crafts beats with his OP-Z, fueling his creativity beyond professional boundaries.